Manchester City have confirmed the City of Manchester Stadium at Eastlands will be renamed the Etihad Stadium after striking a 10-year partnership agreement with Etihad Airways. ?
The stadium rebranding was just one of several commercial deals announced by City chief executive Garry Cook and James Hogan, chief executive of the airline. ?
Cook said: 'We are delighted to be expanding our relationship with Etihad Airways through this comprehensive partnership agreement. ?
'Most importantly, in addition to delivering significant revenue at a key stage in the club's evolution, the agreement creates exciting opportunities for our two organisations to co-operate more deeply commercially and on media and community initiatives in the future.'
The deal is thought to be worth ?10-12million a year over the next 10 years and is the most most lucrative deal in the club's history.
More to follow.
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Source: Daily Mail
Source: Daily Mail